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Vanessa Oshima from Japan Market Intelligence explains the technology behind the latest marketing device, Eye-Tracking Technology
Vanessa Oshima from Japan Market Intelligence explains the technology behind the latest marketing device, Eye-Tracking Technology
He instigated and co-edited, with JMI Senior Consultant Vanessa Oshima, a 21-page paper titled "From CS to CRM," on the current evolution of market research involving customer satisf ...
"Attitudes to market research in Japan have taken a long time to mature," says senior JMI consultant Vanessa Oshima. "It is still the case that a lot of projects are undertaken by ...
... coming to us to understand how to become closer to the customer, and it's not just a matter of brand awareness anymore; it's consumer insight that they need," says Vanessa Oshima, ...
He instigated and co-edited, with JMI Senior Consultant Vanessa Oshima, a 21-page paper titled "From CS to CRM," on the current evolution of market research involving customer ...
... us to understand how to become closer to the customer, and it's not just a matter of brand awareness anymore; it's consumer insight that they need," says Vanessa Oshima, ...
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Nike (Public Company; NKE; Sporting Goods industry): Running Category Brand Manager - Japan, (November 2009...