Deqiang Zou

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Deqiang Zou

Locality:: China
Summary:: Assistant Professor of Marketing at Fudan University
Experience:: Fudan University (Educational Institution; 1001-5000 employees; Higher Education industry): Assistant Professor of Marketing, (-)

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THE UNIVERSITY OF HONG KONG - FUDAN UNIVERSITY MASTER OF BUSINESS ...

... Jie Liu (FD Prof.Qingyun Jiang & Prof. Pei Hu Lecturer Dr. Christina Ng ( HKU ) Dr. Liu Zheng ( HKU ) Dr. Di Guo ( HKU ) Dr. Marcus Schuetz ( HKU ) Dr. Kevin Zhou ( HKU ) Dr. Deqiang Zou ...

School Of Management

Liyin Jin, Deqiang Zou, Lijin Qiu The Effects of Service Option Framing on Consumer Choice in Service Customization Context: The Moderating Role of Service Option Type

School Of Management

Liyin Jin, Deqiang Zou, Lijin Qiu. Strategic Presentation of Option under the Condition of Service Customization: Effects of Presentation Framework on Consumers' Choice ...

School Of Management

Yanqun He, Deqiang Zou, Liyin Jin. Exploiting the Goldmine: A Lifestyle Analysis of Affluent Chinese Consumers, Journal of Consumer Marketing vol.27(7), 2010, in ...

Deqiang Zou

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