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Lucy Gwee, managing director of Brand Finance Singapore, said some leading Malaysian brands were already setting their footprints globally. "The immediate noticeable change is ...
... need for Asian companies not to be complacent and to readily assume that brands will grow in value and generate returns,' said Brand Finance Singapore managing director Lucy Gwee.
Lucy Gwee, Brand Finance's managing director, said that in Singapore, many companies tend to leave branding and marketing-related issues to the marketing or corporate communication ...
Name: Lucy Gwee. Position: Managing Director. Company: Brand Finance Consultancy (Singapore), a subsidiary of Brand Finance. The Crazy Horse brand is about 50 years old and is famous for ...
Ms Lucy Gwee, managing director of Brand Finance Singapore, said: "Some leading Malaysian brands are already setting their footprints globally.
Lucy Gwee, managing director of Brand Finance Singapore, said some leading Malaysian brands were already setting their footprints globally. "The immediate noticeable ...
Lucy Gwee, managing director of Brand Finance Singapore, said some leading Malaysian brands were already setting their footprints globally. "The immediate noticeable ...
Lucy Gwee, managing director of Brand Finance Singapore, says: An understanding of brand value is essential to various decision-makers in various ways:
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