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© Patricia Chew, 2009 Page 1 National University of Singapore NUS Business School Department of Marketing BMA5505 Services Marketing Instructor: Dr Patricia Chew Email: patriciachewyp ...
Item Details; Title: Essentials of services marketing / Christopher Lovelock, Jochen Wirtz, Patricia Chew. Author: Lovelock, Christopher H: Publisher:
Christopher Lovelock, Jochen Wirtz & Patricia Chew . Sampler & Sample Chapters (3.78 MB) Chapter 4: Developing Service Products: Core and Supplementary Elements (2.21 MB)
Dedications v About the Authors vi About the Contributors of the Cases xi Preface xxiii Acknowledgements xxxiii Part I: Understanding Service Products, 2 Consumers and Markets Chapter 1 ...
LAN 605: JJ APPROACH TO TEACHING GENERAL PAPER LIM Wai Ping Patricia, CHEW Siang Jiun, RIZAL Adriadi Hendri Keywords: Classroom Research: MAT 491: JOURNAL WRITING IN THE MATHEMATICS ...
Item Details; Title: Essentials of services marketing / Christopher Lovelock, Jochen Wirtz, Patricia Chew. Author: Lovelock, Christopher H: Publisher:
© Patricia Chew, 2009 Page 1 National University of Singapore NUS Business School Department of Marketing BMA5505 Services Marketing Instructor: Dr Patricia Chew Email: ...
By : Dr Patricia Chew, SIM University Date : 29 Februray 2008, Friday Time : 4.30pm Venue: Suntec Singapore, Level 3, Room 303 Topic : SIM's Academic Offerings
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Bromma Malaysia (Management Consulting industry): Sales Administrator, (2001-2010)